Those who cower at the S-wrench, you're not alone! British middle-age punk-rock group Punks Not Dad has immortalized the feelings of inadequacy one feels at the prospect of successfully assembling flat-pack furniture in a totally crazed new music video. In it, they make a trip to Anarkea, a fictitious store with a logo and catalog font suspiciously similar to a certain real-life Swedish furnishings chain. Welsh actress Lisa Rogers plays the female lead—in this photo here, she luxuriates against a RATTLI headboard surrounded by SCRATCHI pillows. Amazingly, the spoof and the real-life commercial that Ikea Germany wanted to air in 2005 are similar in their level of mania.
· Punks not Dad have left the shed and are now in bed with Lisa Rogers & can’t get it up [Shed Blog via Boing Boing]
· Here's an Absurd Ikea Commercial That Never Made it On-Air [Curbed National]