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Sham Media Company Brilliantly Scams Elle Decor Advertisers

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Looks like some very smart smartypants has been trying to monetize on Elle Decor's reports of terrific ad sales and bring back the yesteryear of confidence in print advertising. Fishbowl NY reports that a company named J.W. Grieves or JWG Media has been sending out phony invoices to advertisers hoping, apparently, to collect the Benjamins on behalf of a pub called E. Decor. Has a nice ring to it, eh? Anyway, in a letter to advertisers, vice president and brand publisher Barbara Friedman lays down the law, stating, "This company is not authorized to sell advertising space for ELLE DECOR and has no association whatsoever with us."

· Arch Digest, Elle Decor Report Increased Ad Pages [Curbed National]
· Fake Invoice Being Sent to Elle Decor Advertisers [Fishbowl NY]