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Adventures in Marketing

We get press releases all the time here at Curbed, but when one flocked in with the subject line: "ICFF: Discover the Enigma of the Cube," we knew we'd have to take a peek. Turned out it was a release on a new modular system from modern firm Yube, complete with this phenomenal tagline: "What furniture is so 'green' you can almost eat it?" [CurbedWire]