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Jonathan Adler's Life Mission:

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To "have a beverage named after me, sort of like an Arnold Palmer," the designer told New York's food blog Grub Street. "I want the iced tea with milk to be the Jonathan Adler. Think about it: hot tea with milk. Why not iced tea with milk?" Admitting this was an unlikely goal, he continued: "But I have sort of a Pollyanna-ish enthusiasm for things, so I'm still hopeful it'll happen." He's well on his way, having already designed a Diet Pepsi straw. [GS; previously]