SAN FRANCISCO—Cottages & Gardens isn't the only media company expanding to the Bay Area: the reality TV show Million Dollar Listing plans to infiltrate the region's monied streets, as well. Producers are now casting "prominent, big-personality real estate agents who are at the top of their game with the most high-profile clients, buyers, sellers, and listings in their city." Bravo currently runs Million Dollar Listing series in L.A. and NYC. Email if interested. [CurbedWire Inbox]
THE INTERNET—Lonny has launched an Ikea-sponsored MyStyleFinder, "a completely customized first-to-market quiz feature in collaboration with premiere home furnishing retailer, IKEA." Each of the 15 questions—like "Which of these is your dream kitchen?"—is paired with a quartet of photos; users must select the photo that best answers the question. Sadly, life-size toys, gnomes, and horse meatballs aren't among the "aesthetic/design personality" options. [CurbedWire Inbox; previously]
THE INTERNET—Zillow has activated paint-matching on Zillow Digs, the listings site's internal version of Pinterest. More than 100,000 photos are tagged with the appropriate Sherwin-Williams colors, allowing homeowners to "find, save and share colors from the comfort of their own home." [CurbedWire Inbox]
NYC—Dwell, the modern-design magazine that's always been based in San Francisco, is setting up a permanent, larger NYC office for its creative team. That suggests, of course, that the brand is growing: all good news for fans of Vincent Kartheiser's 580-square-foot one-room cabin or Orla Kiely's London Pad. [CurbedWire Inbox; previously]