Ross's Gold, the medical marijuana/coffee shop franchise started by former Olympic snowboarding medalist Ross Rebagliati, will open its first of two Whistler locations this March. Rebagliati started the franchise when he realized he didn't have the "luxury" of not being associated with marijuana after failing a drug test following the 1998 Olympics, and that he might as well just embrace his notoriety and make some money. Canada expects their population of medical marijuana users to increase 11-fold in the next decade. [Pique]
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