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Curbed Features

Beginning in 1922, some of the most famous people in Hollywood—Douglas Fairbanks, Mary Pickford, Mae West, and Norma Talmadge, to name just a few—began moving out to Palisades Beach Road in Santa Monica, sometimes dubbed "the American Riviera" or "Rolls Royce Row." Their eclectically-styled summer homes, with showy fronts facing the beach, were designed by California's most important architects, including Richard Neutra, Wallace Neff, and Julia Morgan. Curbed LA has more. [Curbed LA]