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SF Midcentury Store Ups the Cool Ante in the Bay Area

Like some legendary tech titans, Julian Goldklang started his business in a a garage. But Goldklang wasn't creating computers in his one-car space, he was selling his personal collection of midcentury modern furniture (along with Atomic Era estate sale finds he'd been hoarding). Demand exploded, and he found himself flying to Denmark and England to expand his offerings.

Fast forward several years, and Goldklang's San Francisco space (now called Mid Century Møbler) was slated to become condos. He took the opportunity to relocate to Berkeley and open a new 7,500-square-foot showroom. Goldklang claims he is the largest midcentury modern dealer in Northern California, and it's easy to believe. The grand, new retail space looks like a warehouse of Mad-Men cool.

Curbed SF has more photos. >>