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Fine art goes full digital in new Paris museum

A luddite’s worst nightmare

Warehouse with glowing art on walls Photo via Dezeen

In a true sign of the times, Paris’s newest fine art museum has gone digital. Atelier des Lumieres, a 35,000-square-foot museum housed in a cavernous former foundry, features classic work from 19th- and 20th-century artists like Gustav Klimt, Egon Schiele, and Friedensreich Hundertwasser. Only here, instead of hanging framed paintings on the walls, the walls themselves are a canvas for the art.

Warehouse with glowing projected art Photo via Dezeen

Projectors cast artwork against every conceivable space, creating an immersive 360-degree experience that feels reminiscent of other digital art experiences that have been cropping up lately.

According to the museum’s creators, Atelier des Lumieres is simply meeting the current generation of art consumers where they are—which is to say either staring at a screen or posting pictures of themselves on a screen. Not coincidentally, the museum provides ample opportunities for both.

Projected red, yellow, and blue light on floor Photo via Dezeen

”People do not learn about culture as they did in the past,” Bruno Monnier, the president of museum operator Culturespaces, told Dezeen. “Practices are evolving and the cultural offering must be in step with them. The marriage of art and digital technology is, in my opinion, the future of the dissemination of art among future generations.”

Projected pattern of light on warehouse walls Photo via Dezeen

Via: Dezeen